Top 5 Virtual Fitness Programs in the UK for Q3 2022

The third quarter of 2022 saw significant activity in the virtual fitness program sector in the United Kingdom. Here’s a detailed look at the performance of the top 5 apps in this category, based on data from Sensor Tower.

Sweatcoin Walking Step Counter from Sweatco Ltd experienced fluctuations in its weekly downloads, peaking at 36K in early August before dropping to around 19K by the end of September. Revenue showed a steady pattern, averaging around $11K to $14K weekly, with a noticeable peak of nearly $14K at the end of June. Active user numbers saw a significant increase from 619K at the start of the quarter to 892K by early September, before settling around 781K towards the end of the quarter.

AllTrails: Hike, Bike & Run by AllTrails, Inc. had weekly downloads ranging from 19K to 38K, with a notable dip in mid-July. The app's revenue remained relatively stable, hovering between $49K and $62K throughout the quarter. Active users saw a slight decrease from 145K at the beginning of the quarter to around 116K by the end of September.

Strava: Run, Bike, Hike from Strava, Inc. demonstrated strong revenue performance, with a notable peak of approximately $478K in mid-July. Downloads were fairly consistent, ranging between 15K and 22K weekly. The app maintained a robust active user base, starting at 836K and ending the quarter with around 821K active users.

Fitbit: Health & Fitness by Google showed consistent weekly downloads around 14K to 21K. Revenue peaked at $285K in late June and saw fluctuations, ending the quarter around $212K. Active users remained stable, starting at 842K and ending at 795K by the end of September.

OS Maps: Walk, Hike, Run, Bike from Ordnance Survey saw weekly downloads ranging from 10K to 20K. Revenue showed steady performance, peaking at $178K in mid-August. Active user numbers increased from 44K in late June to around 48K by the end of September.

For more detailed insights and data on these apps, visit Sensor Tower.